Weekly Marketing Tip

Get More Clicks

  • Catchy titles that drive people to click are going to be key this year.
  • It is expected that Google is going to better rank pages with titles that get more clicks.
  • When creating content for blogs, social media or your site, create compact content that can catch the eye and create action.

 

FREE App of the Week

IFTTT – (If This Then That) This app allows users to create chains of simple statements called “applets” which are triggered based on changes to other popular apps.  If an event happens (this) in one application, it will trigger an action (that) within another one.  For instance, if someone comments on your WordPress blog you can thank them automatically with an email. If every time you post an image on Instagram it can be automatically uploaded as a Tumblr post. If every time you are tagged in a photo on Facebook, it will automatically save the photo to your iOS Photos.

ifttt

Virginia Beach Homes 

 

Weekly Marketing Tip

Weekly Marketing Tip

Create a Blog and Update It

  • Blogs are not only a great resource for your clients, but they are a great SEO strategy as well.
  • Create a free blog and aim to update it weekly.
  • Use keywords and local information in order to be seen by the largest audience and stand out in the eyes of Google
  • Here is a list of 101 blog post ideas to get you started.

https://placester.com/real-estate-marketing-academy/101-amazing-blog-post-ideas-real-estate-website/

 FREE App of the Week

Sprout Social is a social media management and engagement platform that helps you manage your Twitter, Facebook, Google + and LinkedIn profiles all in one place.  You can see all of your messages in one place, quickly post, schedule or draft new messages, view retweets, clicks, shares, replies and more.

Virginia Beach Homes

Weekly Marketing Tip

Invest in Organic Search Engine Optimization

Did you know that 81 percent of shoppers will begin their buying process with a Google search?

Here are a few types of SEO to get you started:

  • Writing unique and relevant content
  • Research and targeting of niche keywords
  • Natural link building
  • The use of social media accounts to promote a website
  • Guest posting
  • Improving the structure of your website

FREE App of the Week

CircleBack – CircleBack is the only address book manager that updates your contacts intelligently, discovers new contacts in your Google, Microsoft, and Exchange inboxes, cleans up duplicates, and allows you to scan business cards and save them as contacts.  Packed with everything you need to stay organized while building and maintaining productive professional relationships.

circle back 1

Virginia Beach Real Estate

Weekly Marketing Tip

social media explained

FREE App of the Week

RE/MAX App – Don’t forget to tell clients to download the RE/MAX App!  It is a great tool for them to search and get information and you can make it branded to you!

Click the link below to get more info on how these branded apps work.  It’s just another tool offered by RE/MAX to keep your name and info top of mind!

http://public.remax.net/public-news/Pages/DownloadUpdatedMobleApp-Agents.aspx

Virginia Beach Homes 

Weekly Marketing Tip

Video Tips

-Know your audience                                                                    -Live-streams (Open Houses, etc.)

-Interviews                                                                                       -Listing videos

-How-to videos                                                                               -Agent promotion

-Local business reviews                                                               -Neighborhood videos

-Testimonials

 

FREE App of the Week

Gboard-  A new keyboard from Google – One of the new apps talked about at the R4 Convention.  Gboard is an app that has everything you would expect from a great keyboard – GIFs, emojis, and Glide Typing plus Google Search built in.  No more app switching; just search straight from a text message and send right from the keyboard.  Search nearby stores and restaurants, videos and images, weather forecasts, news articles, sports scores and so much more with Gboard.

gboard 1.JPG gboard 2

Virginia Beach Homes

Weekly Marketing Tip

Weekly Marketing Tip

Make a Seasonal Marketing Plan

  • Sometimes coming up with a business or marketing plan for the whole year is daunting, instead you could try to brainstorm at the beginning of each season and make a plan.
  • Share ideas pertaining to that season on social media and email campaigns, like “When is the best time to open your pool?” or “How to save money on your energy bill in the winter”.
  • Think of useful info that your clients and potential clients want to read ahead of time and find articles or write your own blog post about a question or subject pertaining to the current season.

 

 

FREE App of the Week

5 Minute Escapes – Guided Meditation & Relaxation – Let your mind transport you to a world of peace and relaxation.  Each escape meditation consists of relaxing music to calm and soothe you, guided visualization, sound effects and relaxation techniques to calm your body and mind.

5-min

 

Virginia Beach Homes 

 

Weekly Marketing Tip

Weekly Marketing Tip

Video Marketing

  • By the end of 2017, video content will represent 74% of all internet traffic.
  • Create short videos with content that others are likely to share.
  • Post videos on social media and always include your contact info and a link to your website.
  • Ideas include: Reasons to buy or sell now, tips for seasonal home maintenance, why you love what you do, the home buying process simplified, how to transform your home on a budget, etc
  • Get the ball rolling this year with video marketing and be sure to track how many views, likes, shares you get so you know what is working and what is not.

 

video_content_marketing_640x320FREE App of the Week

Viber- Viber is a free messaging and calling app that keeps you connected to anyone in the world through your internet connection.  Make audio or video calls, text, share photos and videos, send stickers and even send files.  You can create a group chat, make long-distance calls, delete messages right after sending, hide chats, and so much more.  All messages and calls are protected by end-to-end encryption.

Virginia Beach Homes