Weekly Marketing Tip

Get More Clicks

  • Catchy titles that drive people to click are going to be key this year.
  • It is expected that Google is going to better rank pages with titles that get more clicks.
  • When creating content for blogs, social media or your site, create compact content that can catch the eye and create action.

 

FREE App of the Week

IFTTT – (If This Then That) This app allows users to create chains of simple statements called “applets” which are triggered based on changes to other popular apps.  If an event happens (this) in one application, it will trigger an action (that) within another one.  For instance, if someone comments on your WordPress blog you can thank them automatically with an email. If every time you post an image on Instagram it can be automatically uploaded as a Tumblr post. If every time you are tagged in a photo on Facebook, it will automatically save the photo to your iOS Photos.

ifttt

Virginia Beach Homes 

 

Weekly Marketing Tip

Weekly Marketing Tip

Create a Blog and Update It

  • Blogs are not only a great resource for your clients, but they are a great SEO strategy as well.
  • Create a free blog and aim to update it weekly.
  • Use keywords and local information in order to be seen by the largest audience and stand out in the eyes of Google
  • Here is a list of 101 blog post ideas to get you started.

https://placester.com/real-estate-marketing-academy/101-amazing-blog-post-ideas-real-estate-website/

 FREE App of the Week

Sprout Social is a social media management and engagement platform that helps you manage your Twitter, Facebook, Google + and LinkedIn profiles all in one place.  You can see all of your messages in one place, quickly post, schedule or draft new messages, view retweets, clicks, shares, replies and more.

Virginia Beach Homes

Weekly Marketing Tip

Invest in Organic Search Engine Optimization

Did you know that 81 percent of shoppers will begin their buying process with a Google search?

Here are a few types of SEO to get you started:

  • Writing unique and relevant content
  • Research and targeting of niche keywords
  • Natural link building
  • The use of social media accounts to promote a website
  • Guest posting
  • Improving the structure of your website

FREE App of the Week

CircleBack – CircleBack is the only address book manager that updates your contacts intelligently, discovers new contacts in your Google, Microsoft, and Exchange inboxes, cleans up duplicates, and allows you to scan business cards and save them as contacts.  Packed with everything you need to stay organized while building and maintaining productive professional relationships.

circle back 1

Virginia Beach Real Estate

Weekly Marketing Tip

Facebook Live Open House

  • Facebook Live is when you post a live streaming video on Facebook where your friends and followers can interact and ask questions while you are recording on your device.
  • Showcase the property in a convenient and fun way by using Facebook Live on your device.  You can walk around the home and give information as you walk.
  • Friends and followers can interact and comment leaving questions or other comments and you can respond in real time.
  • This is also a great way to showcase your personality to prospective clients so they get to know you before working with you.
  • Studies have shown a 403 percent increase in interest when your house has a video attached to it and not just a slide show.

 

FREE App of the Week

Clips – Clips is a new app for making fun videos to share.  With a few taps you can create and send a video message or tell a quick story with animated text, graphics and emoji, music and more.  Shoot live video and photos and add live titles and captions using just your voice.  Use fun effects to add animated speech bubbles, arrows, and banners.

Weekly Marketing Tip

social media explained

FREE App of the Week

RE/MAX App – Don’t forget to tell clients to download the RE/MAX App!  It is a great tool for them to search and get information and you can make it branded to you!

Click the link below to get more info on how these branded apps work.  It’s just another tool offered by RE/MAX to keep your name and info top of mind!

http://public.remax.net/public-news/Pages/DownloadUpdatedMobleApp-Agents.aspx

Virginia Beach Homes 

Weekly Marketing Tip

Weekly Marketing Tip

Develop A Guide

  • Nearly every lead you encounter is going to have lots of questions about buying, selling or renting, which means you’re probably answering similar questions over and over.
  • Create your own downloadable or printable guides you can give to leads that includes lots of information about processes and expectations.
  • Make sure it has your name or brand logo on every page so if it is shared online or printed, your name is in front of them as a reminder.

 

FREE App of the Week

Buffer: Scheduling for Twitter, Instagram & More – Share and schedule posts to Twitter, Facebook, Instagram, Google+, Pinterest and Linkedin all from one place.  Add pictures, links, texts or video to your Buffer.  Custom schedule or “post now” right from inside the app or use Buffer’s automatic feature that will schedule and space out your post throughout the day on your social networks.  If you are planning on traveling or stepping away from your social networks for a period of time you can schedule posts so it looks like you are constantly posting.

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Virginia Beach Homes

 

 

Weekly Marketing Tip

Weekly Marketing Tip

Make a Seasonal Marketing Plan

  • Sometimes coming up with a business or marketing plan for the whole year is daunting, instead you could try to brainstorm at the beginning of each season and make a plan.
  • Share ideas pertaining to that season on social media and email campaigns, like “When is the best time to open your pool?” or “How to save money on your energy bill in the winter”.
  • Think of useful info that your clients and potential clients want to read ahead of time and find articles or write your own blog post about a question or subject pertaining to the current season.

 

 

FREE App of the Week

5 Minute Escapes – Guided Meditation & Relaxation – Let your mind transport you to a world of peace and relaxation.  Each escape meditation consists of relaxing music to calm and soothe you, guided visualization, sound effects and relaxation techniques to calm your body and mind.

5-min

 

Virginia Beach Homes