Weekly Marketing Tip

Marketing to Millennials

  • Assume you will be searched extensively online before a prospect becomes a client, fill out all review sites and social profiles accordingly.
  • Be where they are…social media websites such as Facebook and Twitter and blogs are important to capture their attention.
  • Millennials are exercising more, eating better and smoking less than any prior generation.  When marketing, always feature the distance to a local park and gyms – this can be a key selling point.

FREE App of the Week

Encircle – Encircle app is a mobile and web tool for homeowners, property managers, inventory professionals and more.  Once you download the app you will pick a role and you’re ready to document a property.  Create picture inventory of a property and generate detailed reports.  There’s no limit to that and how much you can track.

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