Weekly Marketing Tip

Three Features that Every Blog Post Needs

  1. The title must grab attention. A good idea is to have the title be a home characteristic and then the location. This is good for SEO purposes. (Beautiful Oceanfront Home on Smith Street)
  2. Choose photos wisely. Do not use photos that are too small, blurry, or cutoff. Articles with the right images get 94% more total views.
  3. Content must focus on target customer niches. Create the blog to reflect your listings and the consumers who want them. The main goal is to market to the ideal segment of potential clients.

FREE App of the Week

Thanksgiving by Bon Appetit App- Inspired by the classic magazine, Bon Appetit has created an app to help you cook thanksgiving dinner from start to finish. This app features step by step recipes along with tips, tricks and tools to make the perfect Thanksgiving meal. The app is available for iOS and Android devices.

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Virginia Beach: 6 Questions to Ask Yourself Before Buying a Vacation Home

Virginia Beach Real Estate

Have you and your family fallen in love with a vacation spot and you’re wondering whether it makes sense to buy there? Here are some key questions to ask yourself (And keep in mind that a great real estate agent can always help you talk through them!).

1. Do you really, really love the location?
It’s a good idea to visit the area during the low season. Do you still enjoy it when the ski slopes are green, or when those ocean breezes are too chilly for lounging on the sand?

2. How often can you get there?
Calculate how many times a year you’ll be able to use the home. Carefully consider the commute as well as your career and family commitments to determine how much time you realistically can spend there relative to the costs of owning and maintaining the property.

3. Have you talked to the locals?
Spend some quality time at the local coffee shop or microbrewery and chat with people who live in the area year-round. Ask them what they like, and don’t like, about living there – and about any cultural trends they’ve noticed.

4. Could you rent your place if you had to?
Renting out the home when you’re not there brings with it a host of other considerations. Does the HOA allow rentals? Would potential renters be interested in the property’s amenities, such as a fireplace in a ski town or an inviting deck or patio in a beach community?

5. What about the taxes?
Taxes for a second home can be more complicated than those for your primary residence. Talk to a tax pro and learn more about the tax implications for your specific situation, including taxes on rental income if you plan to rent out the place for part of the year.

6. What’s the tab when you’re not there?
Calculate the true, year-round cost of owning the home, including utilities and property management when the home isn’t occupied.


Weekly Marketing Tip

Weekly Marketing Tips

Google Search Ranking

  • 90% of home buyers searched online during their home buying process
  • Google rewards websites that are constantly updated with new content
  • Login to your website and make a few changes (photos, links, text)
  • This is the easiest way to get boosted in Google



FREE App of the Week

Nextdoor- A free, private social network for you, your neighbors and community.  Connect and talk with your neighbors about the things that matter in your neighborhood.  Quickly get the word out about a break-in, recommend a babysitter, advertise a yard sale, and much more.



Weekly Marketing Tip

Weekly Marketing Tip

Grow Your Email List

  • Sending emails to your past clients is a must, but also use those emails to keep your name in front of potential clients
  • Don’t be afraid to ask for an email address and always work on growing the list
  • Monitor and track who is reading you emails by using automated services online
  • Make it easy for anyone to subscribe to your emails or find you email address easily on your website and social media

email marketing real estate

FREE App of the Week

Trello- Like a whiteboard with super powers, Trello is simple to use and infinitely flexible. You’ll know exactly what needs to get done, who’s going to do it, and what’s coming up next. Plus, everything you do is synced and saved instantly to the cloud so that all your devices are always up to date.  Use the board solo or invite colleagues, friends, and family to work together.

trello real estate  trello 2

Virginia Beach Homes

Virginia Beach Realtors

Fannie Mae’s Housing Forecast

virginia beach homes

  • 30-year fixed mortgage rates are projected to increase steadily over the next year.
  • Housing Starts will well surpass 2015 numbers.
  • Home Sales will reach an annual rate of over 6 million by the fourth quarter of 2016.


Virginia Beach Homes For Sale