7 New Year’s Pledges for Virginia Beach Home Sellers

7 New Year’s Pledges for Home Sellers

The New Year is a time for resolutions. If you’re thinking about selling your home in 2015, here are some resolutions that could help boost your chances of a quick sale.

Repeat to yourself: “I pledge to…”

1. “Avoid drastic design changes” – Unless you plan to turn your bold color palette into a more neutral one, then it’s best not to try and anticipate what buyers want in design and décor. The best approach to freshening up your home for sale is to simplify and depersonalize the look and feel so that potential buyers can picture building their own lives there. If you think repainting a bright purple wall, replacing an old toilet or buffing and restaining kitchen cabinets would help the home sell, by all means make these types of updates. Just be sure to keep your personal preferences in check. Your real estate agent can help you prioritize and remain objective.

2. “Stop neglecting the drippy faucet” – This applies to any repairs you might view as minor but actually could be a symptom of a larger system problem. Addressing things like plumbing leaks, poor ventilation and cracks in walls helps everyone avoid surprises from the inspection report and avoid the delay or even cancellation of a sale. When you have the information, you can either make the fixes or work with your agent to adjust pricing during negotiations with the buyer.

3. “Price my home reasonably” – It’s understandable to think your home is the best on the block and worth more than all the others – especially if you’ve invested in key upgrades and remodels. And, frankly, you might be right. But the only way to truly know is to consider recent sales of comparable homes in your area. Your real estate agent can provide you with the latest information and help you list at a competitive price that’s appropriate for your area and the local real estate climate.

4. “Make my home inviting” – This starts with creating curb appeal. The condition of your home’s exterior is a big part of getting buyers in the door. Maintaining the yard, sweeping the porch and driveway, replacing the tattered welcome mat, replacing missing house numbers, and removing clutter all are things that can help improve curb appeal.

5. “Thin out the clutter” – The best time for making tough decisions about what stays and what goes is BEFORE you put your home on the market. By the time the for-sale sign goes up, the home should be clutter free. You can either toss things you don’t want, sell these items, or move the more personal ones to storage. The types of items to remove include your prized knick-knack collection, clothes overflowing from the closets, and family photos. You want all closets and cupboards to appear as spacious as possible. When they’re jam-packed, it gives the impression that storage is limited even if that’s not the case.

6. “Clean like I’ve never cleaned before” – Think about under, behind, around and between. It’s easy to focus on cleaning the major surfaces, high-traffic areas, and areas that are visible. But what about the dust on top of the refrigerator? How about the slats in the window blinds? Have you cleaned the cabinets under the kitchen or bathroom sink recently? Did you notice the cobwebs behind the guest-room door? Look high and low for the dirt.

7. “Nail down my next step” – Don’t let your new plans and new place get lost in the shuffle of selling your old place. Determine where you’ll go next before your home goes up for sale. Are you prepared to move if your home sells that quickly? Although it might not be typical, a quick sale is certainly possible. On the other hand, are you prepared if your home doesn’t sell quite so quickly? Be sure to talk with your real estate agent about your relocation needs and timeline.

Source

Search Hampton Roads Homes For Sale

Weekly Marketing Tip

Weekly Marketing Tip

Business Plan 2015

  • Writing a business plan before the end of the year is key to running a successful business.
  • Writing out your business plan forces you to review everything at once and figure out what you want to approve upon.
  • Make sure you monitor your marketing so that when writing your business plan you can be specific with your goals. This makes it easier to reach these goals.

FREE App of the Week

Lift- Get fit, Get rich, Get happy.  Whatever your goals for 2015 are, this app can help you reach them.  First, choose your goal.  Lift helps you focus on the daily practice that goes into achieving each goal.  Next, turn on coaching.  You can use as little or as much coaching as you need to get to your goal.  The final step is to turn momentum into achievement.  Continuous progress is key.

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Virginia Beach Homes For Sale

Weekly Marketing Tip

Social Media Holiday Survival Guide

  • Did you know that there are certain times and days when your posts will be seen by more people?

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FREE App of the Week

Swiftkey Keyboard- This app is a smart keyboard that learns from you, replacing your device’s built-in keyboard with one that adapts to the way you type.  It learns your writing style to give you super accurate autocorrect and predictions of you text.

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30-Year Fixed Mortgage Rates Still Under 4%

Virginia Beach Mortgage Rate

Mortgage rates for 30-year fixed mortgages fell this week, with the current rate borrowers were quoted on Zillow Mortgages at 3.82 percent, down from 3.90 percent at this same time last week.

The 30-year fixed mortgage rate hovered around 3.85 percent for most of the week before falling to the current rate.

“Rates remained flat for most of last week, but dipped slightly early Monday on news that Japan fell into a recession in Q3,” said Erin Lantz, vice president of mortgages at Zillow. “Despite incoming inflation and home sales data, we do not expect rates to move dramatically this week.”

Additionally, the 15-year fixed mortgage rate this morning was 2.99 percent, and for 5/1 ARMs, the rate was 2.82 percent.

Purchase Mortgage Application Activity

Zillow predicts tomorrow’s seasonally adjusted Mortgage Bankers Association Weekly Application Index will show purchase loan activity to increase by 4 percent from the week prior. To learn more about this Zillow analysis, click here.

What are the interest rates right now? Check Zillow Mortgages for mortgage rate trends and up-to-the-minute mortgage rates for your state.

Source

Virginia Beach Homes For Sale

Weekly Marketing Tip

Weekly Marketing Tip

Social Media Holiday Survival Guide

  • When posting to your social media networks, ask for opinions. This way you are communicating with your market and can offer advice.
  • Showcase your personality. Your social networks do not need to be all business. Don’t forget the 80/20 rule (80% of posts should have a personal touch and 20% should be about your listings)
  • Be who you would want to work with on your social networks.

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FREE App of the Week

Tout-  This app lets you and your team easily create high-quality videos using your mobile device.  Tout offers simple editing and allows you to publish directly to your website or social media networks.  The app also has a way to track how these videos are performing in real-time.

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The 2015 Color of the Year Is …

If the “2014 Color of the Year” – the bright pink-purplish Radiant Orchard – was too bold for your tastes, you may find Pantone’s 2015 color choice a perfect toned down hue: Marsala. The earthy wine red is expected to warm up more interiors in the new year, and it may become your new go-to color in home staging in 2015.

Since the shade isn’t as overpowering as its predecessor, Marsala can be a unifying color element for interior spaces that can add a pop of color without proving to be a distraction.

“Nurturing and fulfilling, Marsala is a natural fit for the kitchen and dining room – making it ideal for tabletop, small appliances, and linens throughout the home,” says Leatrice Eiseman, executive director of the Pantone Color Institute.

In prepping homes for sale, expect to see the rich red tone to show up in more accent pieces and accessories in 2015, from vases and throw pillows to patterned rugs. Pantone says that textured surfaces enhance the color, which will likely make it also a popular choice for rugs and upholstered living room furniture. The color is also expected to be prominent in stripe and floral patterns, such as in printed placemats, dinnerware, bedding, and throws.

Source

Virginia Beach Homes For Sale

Weekly Marketing Tip

Social Media Holiday Survival Guide

  • If you are working throughout the Christmas and New Year period, let your networks know so you stay top of mind.
  • Invite clients to share their favorite holiday moments. If you post to social media, have a call-to-action so that your network knows to like or share information back with you.
  • Sponsor a competition where the prize is something that will make a holiday special.

holiday marketing

FREE App of the Week

IFTTT – (If This Then That) – This app is a clever way for unrelated apps on your mobile device to work together.  You can create “recipes” that involve a “trigger” (this) and a subsequent action (that).  An example would be connecting Evernote and Dropbox so that all Evernotes are converted to PDF and then saved automatically in Dropbox.  You can create a “recipe” that ca send you a text message if the weather calls for rain.  There are many “recipes” to help you run your business!

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